W449: Lightweight Framework for Your Association's Data Strategy

COURSE DESCRIPTION:

Lack of a documented data strategy is a leading reason data initiatives struggle or even fail. This is primarily because it seems difficult, expensive, and overwhelming to create. That’s why we’ve built a lightweight process for mapping out and documenting a data strategy you can use in your association.

LEARNING OBJECTIVES:

Assess your current state, build a future state vision, and identify gaps and solutions in each of 4 focus areas:

• – Organization and Culture – people, processes, values and leadership
• – Strategic Alignment – how your data practices align to association KPIs, decision-making and business processes
• – Technology – systems, integrations, security and privacy
• – Data – governance, quality, availability, reporting, and analytics

After the session, you should have a framework and plan of action to start building your data strategy!

INSTRUCTORS: Bill Conforti, SVP of Strategy and Solutions, Association Analytics