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W428: Fireside Chat: Getting Ready to Be Data Driven


Join Katherine Matthews and Alex Mouw for a candid conversation about NCARB’s journey to become a data-driven organization. We will explore topics around organizational culture, getting comfortable with your data, ways to leverage data in your association, and the positive impacts of data-driven decision making.


  • – Participate in an interactive, non-technical discussion around how to leverage your association’s most valuable asset – your data
  • – Understand the essential steps on your association’s data journey
  • – Leave with valuable lessons learned from NCARB’s data journey

INSTRUCTORS: Alex Mouw, Principal Strategic Advisor, Amazon Web Services (AWS); and Katherine Matthews, CAE, Assistant Vice President, Data & Analytics, National Council of Architectural Registration Boards