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W427: Membership Experience: What’s Cloud Got to Do with It?


For many years, association technology teams have been talking about move to the cloud. For those outside of the tech team, you may just be beginning to ask, “what is the cloud?” and “What value does the cloud deliver for my team and our members.”



During this session, we will explore:

  • – What is “the cloud”?
  • – How member expectations have been transformed by the cloud
  • – How your association can leverage cloud technologies to deliver a superior membership experience

INSTRUCTORS: Alexandra Mouw, Principal Strategic Advisor, Amazon Web Services (AWS)